HOGO Launches Partnership With The Library Project
Ho Chi Minh City, June 6, 2018 (Wednesday): HOGO has announced the launch of a formal partnership with The Library Project, a children’s charity based in Asia with offices throughout the world including Vietnam, Hong Kong, China and The United States. The partnership will see HOGO providing pro-bono marketing services for the charity while assisting them with the further development of their brand in Asia.
Born out of an idea in 2006 and formally launched in 2007, The Library Project has been focused on the development of children’s literacy in Asia. Founded by Tom Stader, the charity began in Dalian, China while focusing on making a difference in the lives of children in shelters and orphanages through access to age-appropriate, relevant reading materials. The group has since donated over 1 million books to libraries at schools in China and Vietnam, with a focus on those in underprivileged locations in each country. The Library Project has seen great success in helping over a million students and teachers obtain access to books and reading materials they may otherwise not have access to. They aim to continue expansion throughout Asia, focusing on underprivileged communities with similar needs.
Mr. Tom Stader, Founder of The Library Project, stated: “We are excited to be partnered with HOGO on marketing and branding initiatives. We have always welcomed new partners with energy and enthusiasm to help us build our brand and further our goal of providing literary materials to those in need. We look forward to working with a professional marketing firm like HOGO as we seek to expand our services to new markets here in Asia.”
Chris Wieners, Managing Partner of HOGO, stated: “We are honored to be a partner of the team at The Library Project. We believe in their mission and their vision and want to assist them in further development of their capabilities and promotion of their brand here in Asia. Our team is excited to work alongside them as they work to provide assistance to children and teachers in need. We are happy to be able to give back to the community and look forward to the future expansion of their organization and its services.”
About HOGO
HOGO is a marketing strategy and corporate communications company that focuses on the hospitality, gaming and entertainment industries. Based in Macau, the agency has offices in Hong Kong, Vietnam, Thailand, Cambodia and most recently, Japan. Focused on creative marketing and strategic vision, HOGO works with clients to further develop and build their brands throughout Asia Pacific.
Website: www.hogodigital.com
For media inquiries, please contact:
HOGO
Nhu Tran
Marketing Manager
T: +84 287300 8939
nhu@hogodigital.com
About The Library Project
The Library Project is dedicated to improving rural education in China and worldwide by providing children with access to libraries, literacy programs, and teacher training. Since 2006, they have benefited over a million children and teachers through more than 3,000 library donations. Their programs include Reading Rooms, Reading Corners, and Children’s Literacy Bags, all designed to create educational spaces where children can learn and grow. The Library Project is committed to measurable impact and continuous support for rural elementary schools, kindergartens, orphanages, community centers, and the home. For more information, visit www.library-project.org.
